Malibu Caribbean Rum
Malibu is a brand of rum, flavored with liqueur, possessing an alcohol content by volume of 21.0% (42 proof). The brand is owned by Pernod Ricard.
The product was originally made from fruit spirits, flavored with rum and coconut flavoring in Curaçao. Originally, the product was used to simplify the making of piña coladas by bartenders. When the product took off, the production was then moved to Barbados where the rum is made by West Indies Rum Distillery Ltd., and the quality of the ingredients used was improved.
The original version of Malibu rum is flavored with coconut. There are many different versions of Malibu rum in the worldwide market, flavored with various tropical fruits such as banana, pineapple, passion fruit, island melon and mango. Additionally, there is a blend with mint, known as Mailbu Fresh, tequila known as Malibu Red and a double strength version known as Malibu Black.